The Flavor | Unique Insight on the Industry

Podcast: Just a Taste – Joe Lupica

Presented by ChefsBest

In this episode of Just a Taste, guest Joe Lupica, VP of marketing for SuperSeedz, discusses emerging trends in the food industry, tips for entrepreneurs – including why distribution in major grocery stores isn’t always a necessity, and the SuperSeedz story.

Joe Lupica is a CPG marketing expert. His experience includes managing marketing strategies and initiatives for brands like Penta Water, Emergen-C, SKLZ and more. For more information on SuperSeedz and Joe Lupica, visit

  • Process

    We don’t take our role of defining America's best-tasting foods lightly. Learn more about the detailed agenda our panel follows during a tasting. Explore a step-by-step guide of our proprietary judging process.

    Read More +
  • Chefs

    Our team of judges is the secret ingredient in our proprietary process. Check out the rigorous training each member of our panel undergoes and get to know a few of our executive-level chef judges.

    Read More +
  • Case Studies

    Our ChefsBest Award winners promote their accolades in a number of ways to shoppers and grocers. Find out how recipients share the news in store and through efforts like POP, FSIs and direct mail.

    Read More +